Agency tours

Wednesday 1 Mar from 6:30 pm to 10 pm

One of the benefits of being part of the Interaction 23 conference in person: You can sample Zürich’s buzzing design scene! And there’s no better way than our one-night-only agency tours.

Spend the evening exploring on a self-guided walking tour of the hand-picked design agencies, in-house design departments and unique locations offering one-off experiences. Stop by for a drink and a glimpse of how these forward-looking companies work – and play.

Office scene with a group of young men playing table soccer

Zürich, a walkable city

The studios are close to each other so you can easily visit multiple venues on foot. Make like an Interaction pro and hop to your top three, or enjoy a relaxed conversation in one place. Design your tour, your way.


Ginetta is a leading digital experience company. We help winning brands grow their digital business by building fast, simple, and beautiful products. We focus on digital strategy, UX design, and software engineering to create user-centered web applications, mobile apps and responsive websites.

Some of our recent work includes the SBB mobile app, the mobile banking apps for PostFinance and ZKB, the corporate website for BFU and Roche, the websites and premium calculators for Assura, Atupri and Helsana, the mobile payment app TWINT, and many more!

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Interactive things

We’re a design and development studio for human data interaction. Join us to see how we create experiences that make data accessible and actionable for everyone. We invite you to visit our studio in the heart of Zürich’s creative and vibrant neighborhood Kreis 4. Enjoy drinks and snacks in our livingroom, browse our library with books ranging from design theory to generative art, explore our work for organizations like UNESCO, OECD, WHO, Aurum, Samsung, and many more. Our team members from Switzerland, Canada, Czechia, China, Germany, France, Italy, Poland, and Portugal are looking forward to meeting you!

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Office for collective curiosity. We create and use space – digitally and physically. Since 2015 we have been working at the interfaces of design, technology and art. We realize interactive installations, web experiences, workshops or animated films.

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Merkle Switzerland AG

We are a full-service and data-driven customer experience transformation business that partners with Top 500 companies in the DACH region (Germany, Austria, Switzerland) and also in Eastern Europe.

Together, we are shaping the digital future, driving change and providing clients with a truly holistic approach. We create a comprehensive and sustainable offering in digital transformation consulting and customer experience management. Our connected network of over 1800 digital enthusiasts provides expertise in Digital Transformation strategy, MarTech platforms, Creativity, UX, CRM, Data, Commerce, Mobile and CMS.

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Milani is a leading innovation and product design agency in Switzerland, with focus on sustainability. We create inspiring products and services that delight people, drive business success and have a positive impact on the environment. 
Since 1963, we have successfully implemented more than 3900 projects: from healthcare and MedTech to consumer goods and investment goods to transportation design.
Our clients include Roche, Swiss Federal Railways (SBB), Alstom, Verkehrsbetriebe Zürich (VBZ), Starbucks, V-ZUG, De'Longhi, Medela, Bosch Healthcare, Hamilton Medical, Hilti, Implenia, and many others.
Come and join us at the Milani Open House! Our office is only a brief 15-minute-train-ride away from Zurich main station.
We’ll share insights into our UX design work at the intersection of physical and digital products, from high-speed trains to emergency medical equipment, FemTech products and outstanding Swiss kitchen appliances. 
In addition, we’ll discuss our experience in designing products for the circular economy and walk you through our eco design principles.

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Ride into our world, enjoy a drink and let yourself be carried away... maybe even by our own Horse.

We believe in the power of potential unleashed. As Netlighters we are passionate practitioners, design thinkers and problem solvers. We are responsible for the digital revolution: continuously curious creators, design enthusiasts and dreamers.

Intrigued? Come by.

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SBB - Swiss Federal Railways

How do we as a public railway company (re)design the interactions for our customers and our employees?  We invite you to look behind the curtains at how we create new experiences at SBB (Schweizerische Bundesbahnen; Swiss federal railways). Besides designing for about a 1 million daily travellers our user experience architects design products and services for the 30’000 employees at SBB.

During the agency tour at the main station we show you the diversity of our work from designing a mobile application, an information panel at the main station or an application supporting our employees doing their daily work on the train, track or in offices. We want to talk about how we work, for whom we design and which challenges we face. You get the opportunity to chat with the user experience architects and product managers involved in those products and providing their personal insights.  We want to exchange with you and also learn from you and your similar challenges while creating new experiences for customers and employees.Although our offices are in lovely Berne during the agency tour you will find us at the Zurich main station.

Make sure to come by, have a drink and connect with us.

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Passion for technology combined with love for interaction design: This is Ubique. Together, we are striving for meaningful digitalization on a daily basis. We accomplish this by applying a cross-disciplinary approach that prioritizes outstanding user experiences.

Come learn exactly what that means, and get to know the people and stories behind some of Switzerland’s most used and award-winning mobile apps, including SBB Mobile, MeteoSwiss, swisstopo, and Rega. We’ll clink glasses and nibble on snacks at Ubique’s own in-house bar in the heart of Zürich! Table tennis rackets are also provided. See you soon!

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Do you want to know more about the Swiss mentality? Find out how users tick in Switzerland?

Or just join us at the bar and try our "hi-to-interaction23" signature drink? Just as well More than 20 years of UX research in downtown Zurich - and pioneers in user-centered design in Switzerland, this is Zeix. You find our fingerprints on many of the most used Swiss websites and devices.

We invite you to Kreis 4, the lifely center of design & innovation in Zurich. Come on board for an interactive roundtrip about the DNA of Zurich and social entrepreneurship made in Switzerland.

We are looking forward to meeting you in the oldest building of the quarter where we observe users, iterate design ideas and code for more usable and sustainable digital products.

See you there!

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We Humanise the Digital: We are an owner-managed digital agency based in Switzerland and Germany with 250 employees. We design, develop and host digital platforms for mid-sized and large companies with a B2B and B2C focus.

We are travelling in the digital world since 1996. Our experts share a passion for the value added by digital solutions. They are based in Berne, Karlsruhe, Munich, Zurich and Wrocław.

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About viu: we are a wild bunch of creative problem solvers who solve their challenges together with our customers.

Our claim: Real digital products. For valuable experiences. And measurable success.

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Interaction 23 partners

AdobeYoutubeZürich Tourism
FH GraubündenTestingTimeZeix