2 Mar
Event time in Zürich, Switzerland (CET)
Wed, 1 Mar 2023
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Designing for climate action

Description of your session: Interaction Designers often wonder if their work, especially on digital products could make a significant positive impact if they would lean more into sustainability. The reality is that digital products play a smaller part of the actual personal footprint, but the user's daily behavior can be influenced strongly by these digital interactions. Digital interactions can nudge, trigger or educate users when it comes to other parts of their footprint - which can make an incredible impact in reducing global emissions. During the talk I will cover 1) why interaction designers have an incredible opportunity in fighting climate change 2) in which ways designers can influence strategic discussions and find reasons for sustainability aspects in stakeholder discussions 3) how they can shape digital products to save more emissions.

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